Blake uses a Likert scale to interview customers after shopping at his store. One useful way to analyze this data would be to use

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17-09-2021
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Blake uses a Likert scale to interview customers after shopping at his store. One useful way to analyze this data would be to use

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Tundexi Tundexi · Answer 1 · 2021-09-20T18:30:16+02:00

A Likert scale is also known as a satisfaction scale.

The scale is used to measure respondent attitude and opinion ranging from one extreme attitude to another, on a statement.

Question asked are used to know to what extent do respondent agree or disagree with the statement.

This scale is treated as Interval scale because its variables have an order.

In conclusion, the best and useful way to analyze a Likert data would be through the use of central tendency item such as Modes, medians and Frequencies.

Learn more about Likert scale here

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